RACHEL BOCHNER PRESENTS “IF I’M GUNNA BE SAD (I MIGHT AS WELL LOOK HOT DOING IT)” MUSIC VIDEO

Rising singer and songwriter Rachel Bochner presents the music video for her new single, “If I’m Gunna Be Sad (I Might As Well Look Hot Doing It).”

In the self-directed music video, Rachel and her co-writer/producer Tiger Darrow throw themselves an over-the-top party complete with a bounce house, cotton candy, feather boas, and an inflatable bull. Rachel elaborates on her vision for the music video: “The song feels badass but without taking itself too seriously, so I really wanted to play with bouncing (pun intended) between empowerment/bad bitchery and the silly/ridiculousness of two grown ass women falling over themselves in a pink bouncy house intended for children.”

“If I’m Gunna Be Sad (I Might As Well Look Hot Doing It)” offers a taste of what listeners can expect on Rachel’s upcoming EP, due out later this Summer. The new EP sees her rising from the ashes of heartbreak and delivering a concoction of songs that dance between vulnerable, melancholic, energetic, and playful. The EP’s next single, “Here For The Drama,” will be out on June 22nd.

Since making her debut in 2020, the New York-based artist has made some serious waves with her fiery, playful pop sound and whip-smart lyricism. Giving grit to vulnerability, she is unafraid to own the thoughts, mistakes, and emotions we tend to shy away from. With her new EP on the horizon, Rachel Bochner is poised to set the pop world ablaze.

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