ALUNA REVEALS OFFICIAL MUSIC VIDEO FOR “THE RECIPE”

Aluna returns with her official music video for latest single “The Recipe,” her collaboration with KAYTRANADA and Rema, from her critically acclaimed debut solo album RENAISSANCE, out now via Mad Decent.

Aluna reveals, “I wanted to play with the way history has been dictated to us. Growing up in England you are constantly exposed to glamorous white history of period dramas without a black person in sight. I feel that since the British Empire was so heavily funded by slavery that history is ours too, we’ve just never been pictured in the finery…and I wanted to see what that would look like.”
 
Directors, Reggie. (née Clay Dirkse and Jake Herman) add “This video brings together a lot of elements that you wouldn’t necessarily find in one place, but when combined create something magical. We drew inspiration from Aluna’s album name, Renaissance, the Elizabethan era, dancehall, Midsummer Night’s Dream, Busby Berkely, the Wiz and more. We were very fortunate to collaborate with an incredible cast and crew. Our choreographer Chris Emile, captured the energy of the song and the idea perfectly.”

‘The Recipe’ brings Aluna together with KAYTRANADA, fusing afrobeat elements in with his trademark percussion and the mesmerizing vocals of Nigerian singer-songwriter Rema. She croons, “I do something for me, you do something for me, if I like what I see, you’ve got the recipe.” “It’s quite a girl power track,” Aluna exclaims. “As someone who has an inferiority complex and difficulty feeling confident, I’m introducing myself as a new person. I decided, ‘Be honest. Don’t pretend you’re a chill, low-key, and low-maintenance person, because you’re simply not. You’re an absolute basket case, and you need it all, or the relationship won’t work’.”

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