Walkers has today announced the launch of new limited-edition sausage roll flavour crisps for the festive season.
But in the ultimate spirit of Crispmas giving, the crisps, dubbed ‘The Power of Sausage Roll’, will also help raise money for charity. In a bid to help the Trussell Trust – which supports a network of food banks across the UK, and is working towards a future where everyone has enough money for the essentials – raise more money than ever before at Christmas, 5p from every pack sold will be donated to the charity. It’s never been easier to do good at Christmas!
The new flavour is being launched in partnership with social media star LadBaby – who has hit the coveted festive number one spot for the past two Christmases with his sausage roll-inspired singles, which also raised money for the Trussell Trust.
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