HELLO MARY RELEASE NEW ALBUM EMITA OX

New York City’s Hello Mary released their long-awaited album Emita Ox via Frenchkiss Records. With a sound that finds a balance between intense distortion and ethereal atmospheres, Hello Mary’s latest LP broadens their unique world of fearless, masterful alt-rock. The band co-produced the album alongside Alex Farrar (MJ Lenderman, Indigo De Souza, Wednesday, Snail Mail) in Asheville, NC.

Speaking on Emita Ox the band said: “We are proud to finally release this album. In many ways, it feels like a debut, since it’s a departure from the songwriting and production styles of our other released music. We wanted Emita Ox to be cohesive, but our first focus was to give each song the specific attention it required. The songs being somewhat different from one another is something we may have shied away from previously, but now it feels the most true to our tastes and vision.”

Further speaking on the recording process behind Emita Ox Hello Mary said, “Alex’s production and our desire to build out the songs with new instruments allowed us to achieve the sounds we envisioned before going into the studio. Some of the songs on this album date back years, while others were written only a couple of weeks before recording. In other words, Emita Ox spans our band’s existence. It is a heavy album to us. It’s special to have the people you’ve grown up with help you turn experiences into art.”

Along with the release of Emita Ox, Hello Mary also share a music video for the song “Footstep Misstep”. Eager fans were able to catch a glimpse of the song and music video earlier in the week by texting the mysterious number that appeared on the band’s social channels. Speaking on the lyrics behind “Footstep Misstep” drummer and vocalist Stella Wave says: “I’ve been practising following my intuition rather than adopting what other people want me to think.” She continues, “It’s been a prominent recurring theme for me this year, so I was trying to encapsulate the way that feels for me in these lyrics.”

The band speak more on the composition of Footstep Misstep, “The instrumental parts are pretty involved and satisfying to play, and fleshing the song out in the studio was really fun since there are so many different interweaving parts.” Speaking on the music video the band say: “The video concept was brought to us by the director and producer Isaac Roberts and Evan Arbic as a way to expand their previously created goblin universe. We loved the idea and basically let them take the reins with it.”

About Author

Danny

See author's posts