Soothing Serenader Jacqui Unveils Hypnotic New Track ‘fries, bb’

Emerging R&B star Jacqui unveiled her new single ‘fries, bb’ on 9 May 2025 via Beeline Records. The bewitching single premiered on acclaimed tastemaker publication CLASH Magazine. As an acclaimed singer, songwriter and producer with over half a million Spotify streams and counting, Jacqui burst onto the scene in 2022 with her debut EP Birthday. Only a year later, Jacqui embarked on a tour in Australia, and performed at SXSW festival in Sydney and opened two shows for R&B/soul icon slchld. She also made her debut at one of Thailand’s biggest festivals, Bangkok Music City in March 2025. This year, Jacqui’s touring schedule includes performances at iconic UK-based festivals The Great Escape Festival in Brighton on 15 and 16 May, and Focus Wales on 10 May. Jacqui’s music caught the attention of the Netflix series My Holo Love, which featured her 2020 single ‘White Clouds’, and more recently in 2025, her single ‘Sagwa’ was featured in the Amazon Prime series BUTTERFLY. 

Jacqui has always had an affinity towards music since childhood. After relocating from her home in Korea (where she spends most of her time now), she was raised in China and then the United States. During her teen years a friend introduced her to Neo Soul and R&B royalty Erykah Badu, which awakened something in Jacqui, and ignited her lifelong passion. In college, Jacqui’s love for music was set off even further as she was exposed to a wider variety of genres, sounds and musical experiences. Jacqui’s balance of introspection, playfulness and depth within her production and songwriting creates a distinct neo-soul sound that has been likened to the alternative, soul-soothing sounds of FKA Twigs and  Mahalia, as well as her biggest inspiration Erykah Badu. 

‘fries, bb’ showcases Jacqui’s artistic capability in a valiant manner, from her cute and clever songwriting to the intention behind the slick yet schmaltzy production and R&B-infused instrumental arrangements. Jacqui’s silky voice steals the show and drips with flirtation, subtle intensity, and yearning. 

Speaking about the single, Jacqui reveals; “‘fries, bb’ takes place in a late-night burger shop, ordering things when I am not even hungry, just because I want to spend more time with this person next to me. Still, no moves are made and then it’s me saying “just so you know, I am into you.” I focused on creating a straight-forward and aggressive (in a cute way!) sound that penetrates the whole song which matches with the message I am carrying in this song. So that is why you will hear different types of distortion on my voice and the instruments.”

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